Since 1978

HTC Advies has been designing solutions since 1978. The company creates and realises foodservice & hospitality concepts. We transform images into reality, seek out the right partners, monitor user perception and service delivery. In 2012, we moved from Hoorn to a modern building in Almere that is completely designed in line with the principles of so-called ‘flex working’. On arrival, our office manager welcomes you and is pleased to serve a cup of coffee from our espresso bar.  The natural materials and extensive use of glass in the building represent who we are: a no-nonsense, creative and transparent company.

Our people

The HTC Advies consultants are known as ambitious experts with extraordinary curiosity about the foodservice & hospitality industry. The market tells us that our consultants are authentic, decisive, critical, but also constructive and goal-oriented. Sometimes tough, fast and headstrong – but always knowledgeable and focused on your interests.

There can be no growth without development! The development of our services as well as personal development are vital. We work with several generations, which enables us to deploy an effective mix of consultants to your project.

Role on the market

Based on a passion for hospitality, food and beverage, we stand for concepts with personality, using honest products and forms of collaborations. Not just healthy and sustainable food, but also healthy contacts and partnerships! HTC Advies makes an active contribution to the comprehensive Responsible Market Behaviour Code (Dutch: Code verantwoordelijk marktgedrag), which calls upon the responsibility of all stakeholders in the chain. Our consulting work also takes social themes, such as the circular and inclusive society, into consideration.

HTC Advies and Atir schoonmaakstrategen are a part of Question Mark Group

This is us

Critical and integer

We are critical and protect you from ineffective choices. Integrity and transparency are our most important values!

Subborn and initiative

We are willing to share our opinions and ideas in a proactive manner with you. In this way, you will get more knowledge which will help you in the future.

Knowledge and expertise

We are curious and play an active role in knowledge institutes like FSIN and FCSI.  We apply the latest developments and innovations for your project!

Dynamical and enterprising

We are aware of the opportunities and threats and creative in finding solutions which contributes to the success of our client.

projects per year
since 1978
exited customers

Our People

Hayk Simonsowner
Margriet van Dijkenmanaging director
Ferenc van der Sterrendirector Belgium
Anna Casemiersales manager
Annemieke Okkingaaccountmanager
Tineke Paapfinancial manager
Tom Rietveldsenior advisor
Puck Wilberssenior advisor
Natascha Boerkampsenior advisor
Marielle Hintzensenior advisor
Marieke Weertssenior advisor
Anne van Muijenadvisor
Iris Wagneradvisor
Michiel Duponadvisor
Marjolein de Detteradvisor